Dog full


If you have never watched the show Dog the Bounty Hunter™ on TV, each show follows the same pattern. It stars Dog, a bail bondsman, who works with his family in Hawaii, to apprehend convicted felons who have failed to uphold their bail agreement.

The show starts out by the family gathering around a huge stack of papers to figure out 3 things about the convict they are trying to find. Height and weight, what they are wanted for, and where they have stayed. All the people who are going on the hunt (usually about 6 of them), start to suite up. They get their bullet proof vests on, their mace, pellet guns, and night sticks. They then all pile in their 2 giant SUVs and start to make their way to the last know address of the fugitive.

They finally find their fugitive and when they do a lot of adreneline is exchanged as well as jabs, cursing, and screaming. They throw their fugitive in their car to take them down to jail. After everyone calms down, the fugitive, most of the time, say 'If I knew Dog was after me, I would of just turned myself in'.

The idea

Don't waste your customers time and money. If Dog would of called the fugitive before the large files were brought out, before all the equipment was put on, and before the large SUVs were bought, they may have been able to catch their fugitive with less.

We love this idea. Do more with less. We make it hard for our customers to give us money. We always suggest taking the route that is less complicated. This may mean less money for us in the end but it is a better result for our customers and it is a better result for the project.

'Don't waste time and money' is easy to say but harder to implement. We live by this. We have less meta-project things. Less documents. Less meetings. Less processes. Less talking about things in the abstract. All these things add up to drag projects out and cost customers more money.

Dog small
Don't be like Dog the Bounty Hunter
Judo small
Judo chop processes that suck
Meetings small
F*** meetings
Interruption small
Interruption is the enemy of productivity
Fairy small
Beware of Fairy Tale Product Managers
Hire small
Hire the right customer
Strangers small
Strangers at a cocktail party
Furniture small
Be more like a Swedish furniture company
Easy small
Make it easy to get out
Myths small
Mythical creatures are awesome; myths are not
By products small
Sell your by-products
Enemy small
Find your enemy
Hands small
You don't get gigs from shaking hands